A Legacy of Employee Share Ownership

In 2009, Ian Capstick started MediaStyle with the vision of doing good work for good people.  Social media was new and MediaStyle helped launch many successful campaigns in the early years. As the company grew, two things remained constant, doing great work for great people and to have the team feel a sense of ownership in MediaStyle. Over the last 10 years, we have focused on our team, adding benefits, educating them about the business side of MediaStyle, having transparent financial reporting and involving them in sales decisions. 


As you may know, MediaStyle has been a proud BCorp since 2015. Among other important goals, BCorps have a mission to maximize stakeholder value, which includes our employees. Our team members play a critical role in the important work we do for our clients.


Two years ago, MediaStyle’s founder Ian Capstick stepped away from the business to pursue new projects. Ian’s contribution to MediaStyle cannot be measured, he pushed us all to be better, to work harder and think bigger. Ian was dedicated to the idea of a democratic workplace and his work in the social enterprise space makes him a true thought leader. Ian is passionate about employee share ownership and we are proud to announce that we have set aside treasury shares in MediaStyle for our team to purchase in the future.  


As Ian and Shawn start their own social enterprise in 2020, we wish them success and can’t wait to see the impact they make.

Allyson Chisnall is the CFO and COO at MediaStyle.

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