This Week on the Trail

By Ian Capstick · October 2, 2015

Trade and polls dominated headlines this week. We also saw candidates continue to be exposed for regrettable social media posts. The refugee crisis unfortunately fell out of election news.

The foreign affairs debate was an interesting example of how a better format and focus on a single topic can help the discourse. The debate itself won’t change minds, but it also didn’t hurt any of the leaders. Stephen Harper has managed to win most of the debates by remaining out of the fray and allowing the LPC and NDP leaders to attack one another.

This week’s Trans-Pacific Partnership (TPP) news dovetailed nicely with the Munk Debate and could become a focus for the rest of the election if talks move ahead in Atlanta. It’s incredibly difficult to predict how that would play out – it rests on the ability of each party to articulate their opposition or support of the deal. Much remains to be seen.

The NDP faced pressure as several pollsters reported a change in the three-way race. We’ll be watching closely for two key indicators: voter efficiency and electoral viability.


The Olympics!

By Bailey Reid · August 15, 2016 It’s every armchair athlete’s favourite season. It’s a time when people around the world come together in the name of friendly sport competition, in a show of unabashed patriotism and stunning athleticism. And the women this year– we’re having a moment. Fierce competitors and athletes in every sport imaginable. So far, almost almost every medal […]

Techniques of Influence: Part III

By Bailey Reid · July 14, 2016 We know you’ve got a story to tell, but in a world filled with advertising ranging from the inspiring to the absurd, how do you get your message to stand out? Welcome to Part III of MediaStyle’s blog series, “Techniques of Influence,” where we’ve compiled a handy list that can inspire you on your next […]

Gotta catch ’em all…again.

By admin · July 12, 2016 We don’t want to alarm you, but Japanese pocket monsters have invaded our streets and homes. They are feeding off of our productivity and cell phone batteries at an alarming rate. A new virtual reality smartphone game Pokémon GO, launched by Nintendo on July 6, is currently breaking the Internet. While it has not yet launched […]
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